Easy there Big Fella The Viffer is a Highly Tuned Machine With some over the top techie type stuff and honda has a right to charge for all those dodads that make the v-four run so sweetly. Actually the new bikes seem to be high but if you shop around a bit or get a year old model its not that bad. I bought an 02 model in 04 with 4500 miles and only paid 5500 bucks for it and it was mint ( Not so much now but its the scars that make her so attractive). I think All bike makers try to take you to the cleaners on new models ahh capitalism