Another Record Quarter for Harley

While I definitely admire The Motor Company's business success (as does Wall Street), and would never want them to fail or disappear, I have to wonder. 227,000 projected production target for 2001? How can so many people desire a $8,000-$21,000 motorcycle? Who are these people and when will the bubble burst, so to speak? I just don't understand the continuing appeal and willingness to wait for their products and pay a premium for them. It's all about image I guess. Someone enlighten me- I'm open minded.