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Street racing should be huge in the US. If you look at how we love our sports stars, singular and flamboyant, on the surface it seems like a perfect fit. Whereas with team sports a marketing department does its best to separate the individual from the team and promote fanatical followings, with street racing you've already got that part of things covered. To top it off, the guy is just sitting on a couple hundred pounds of metal flinging his body down the track at absurd speeds and angles.



If NASCAR can take anonymous cars running in one godawful, boring circle week after week and build an empire on personality, what could AMA do with a race series that is actually interesting to watch?
 
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