It will never happen.
Its a great idea, but because of the powerful influence of abcnews.com on the world, and in particular, one crack (head) science reporter, Lee Dye, this rather interesting idea has met its untimely death. How, you say, can this be true?
It glows, it comes in sheets, it doesn't need a lot of juice, comes in colors, yes yes, but how much already? Mr. "Dye Hard Science", in search of a nice punchy closing to his piece, misquotes the prototype cost by a factor of 10, thus casting serious doubt on the ability of any factory process to bring the cost into line with anything reasonable. $15,000 in prototype to $70 in production? No way. Thus this idea ends here.
Of course the press release where this all comes from says $1500, chump change for a prototype. This all falls in line with the journalism's number one tenet, "Never let the facts get in the way of a good story." Needless to add that I'm currently holding my breath for a page 1 correction.