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Is there any real question about this guy's intentions? Build up the company and sell it to some suckers who think the custom bike business is going to keep growing. Sounds like a plan to me.

Most custom bikes are about as custom as a pair of Banana Republic boxer shorts. Get out the parts book. Order the same junk that everyone is using and bolt it all together. Throw some skulls and flames on it and, voila, a $40,000 "custom" bike.

There's just no depth to this market. How many people can really afford them, anyway? Once the fad subsides, there are going to be a lot of used choppers up for sale (actually, there are already) at a huge loss to the owner and a lot of these outfits closing their doors.
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