Some of you guys don't get it. The reason they came back in the first place was 2 fold. First, people love an underdog that looks down for the count. A phoenix rising from the ashes. Second, they are an American company and capitalize on that fact on virtually every accessory they sell. They were the last bastion of the American motorcycle. Buying American means a lot to the average HD rider. They aren't my style but I do respect their marketing strategy. As far as quality goes, the Japanese products are superior, but most of us see our bikes as extentions of our personalities. I guess HD riders require a lot of maintence and frequently leak. But who am I to talk? I have Italian bikes so I must be expensive to service and like to wait extended periods for parts!