Gotta love those marketing people.
On my way to Niagara Falls long ago, sign in front of a car wash, "Our vacuum cleaners really suck."
Or in Costa Mesa California, "You can't beat the staff at the S and M Nursing Home".
I kid you not...There is a company here with guys who drive around in pickup trucks selling frozen steaks and stuff. The sign on their freezer box says: "You can beat our prices, but you can't beat our meat!"