My guess is anyone who can afford 60 large for a motorcycle isn't going to care what maintenance costs and probably won't be taking advantage of Ducati's 3.99% financing either.
I'm not a likely owner but I'm happy for those who can afford something like this.
When I was a kid when I saw a Porsche or Ferarri, my dad would tell me to walk up to the person driving it and ask him what he did for a living. Maybe I'll ask that of the first Desmosedici RR owner I see.