Last August, we cleared one million unique visits/month, and are substantially bigger now.
Since MO is only four "hits" for the home page (three images and one HTML page) we have the lowest "hit" to visitor ratio I've seen. HyperBusa brings up a good point, though: we could easily double our page views and hit count by making out most-visited page, the home page, a three-frame layout with tons if little graphics. Many sites have done this in the past in order to pump up numbers. That we generate the amount of traffic that we do given this (and the fact that we're a "niche" motorcycle site) is remarkable, and that we've sustained it -- and steady growth -- for so long is doubly so.
Anyway, being that even unique sessions is an arbitrary counting method, the only thing we take stock in is the actual number of people that read MO per month, per quarter, and per year. Before I left on my hike, I set up a custom-written system to track/measure this, and the numbers show intriguing trends... but I can hear people falling asleep with boredom as I type this!
Since MO is only four "hits" for the home page (three images and one HTML page) we have the lowest "hit" to visitor ratio I've seen. HyperBusa brings up a good point, though: we could easily double our page views and hit count by making out most-visited page, the home page, a three-frame layout with tons if little graphics. Many sites have done this in the past in order to pump up numbers. That we generate the amount of traffic that we do given this (and the fact that we're a "niche" motorcycle site) is remarkable, and that we've sustained it -- and steady growth -- for so long is doubly so.
Anyway, being that even unique sessions is an arbitrary counting method, the only thing we take stock in is the actual number of people that read MO per month, per quarter, and per year. Before I left on my hike, I set up a custom-written system to track/measure this, and the numbers show intriguing trends... but I can hear people falling asleep with boredom as I type this!